The 100 Best Business Books of All Time
What They Say, Why They Matter, and How They Can Help You

by Jack Covert & Todd Sattersten
ISBN: 9781591842408
$25.95 Hardcover
Portfolio

After years of reading, evaluating, and selling business books, Jack Covert and Todd Sattersten are among the most respected experts on the category. Now, they have chosen and reviewed the 100 best business titles of all time--the ones that deliver the biggest payoff for today’s busy readers.
Purple Cow
Transform Your Business by Being Remarkable

by Seth Godin
ISBN: 9781591840213
$20.95 Hardcover
Portfolio

In Purple Cow, Seth Godin urges readers to put a Purple Cow into everything they build and everything they do to create something truly noticeable. It's a manifesto for marketers who want to help create products that are worth marketing in the first place.
Orbiting the Giant Hairball
A Corporate Fool's Guide to Surviving with Grace

by Gordon MacKenzie
ISBN: 9780670879830
$22.00 Hardcover
Penguin Putnam

Creativity is crucial to business success. Too often, even the most innovative organization quickly becomes a "giant hairball"--a tangled, impenetrable mass of rules, traditions, and systems. In his deeply funny book, illustrated in full color, Gordon McKenzie shares lessons on awakening and fostering creative genius.
The Art of the Start
The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

by Guy Kawasaki
ISBN: 9781591840565
$26.95 Hardcover
Portfolio

Written by a former marketing maven of Apple Computer, The Art of the Start gives readers the essential steps to launch great products, services, and companies--whether they are dreaming of starting the next Microsoft or a not-for-profit that’s going to change the world.

The Art of Possibility
Transforming Professional and Personal Life

by Rosamund Stone Zander & Benjamin Zander
ISBN: 9780142001103
$15.00 Paperback 
Penguin Books

The Art of Possibility combines Benjamin Zander's experience as conductor of the Boston Philharmonic and his talent as a teacher and communicator with psychotherapist Rosamund Stone Zander's genius for designing innovative paradigms for personal and professional fulfillment.

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Getting Things Done
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ISBN: 9780142000281
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A New Brand World
8 Principles for Achieving Brand Leadership in the 21st Century

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ISBN: 9780142001905
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The Smartest Guys in the Room
The Amazing Rise and Scandalous Fall of Enron

by Bethany McLean and Peter Elkind
ISBN: 9781591840534
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